After their talk

Subject lines

• Your talk on data contracts(used in the template)
• Your talk on data contracts
• A question after your talk

Follow-ups reply in the same thread, so they’re sent as “Re:” the first subject.

The sequence: 2 emails

1. Email 1 · day 1

   Your talk on data contracts

   Hi {{first_name}}, I watched your talk on data contracts last week. The point about agreeing schemas with the product team before the data team gets involved was the most practical thing I heard all day. One question, if you have a moment: how do you handle a contract when the upstream team ships a change without telling anyone? {{sender_first_name}}

2. Email 2 · day 7 (6 days after the previous one, if there’s no reply)

   Re: Your talk on data contracts

   Hi {{first_name}}, No pressure to answer. For context, I run a small data engineering consultancy and we hit that problem with clients all the time. If you ever want to compare notes, I'd enjoy it. {{sender_first_name}}

{{first_name}} and similar are filled from each lead; after a “|” is the text used when the field is empty. Written for a data engineering consultant writing to a conference speaker.

When to use it

Within a week of an event or webinar where your prospect spoke. Only if you watched it.

Why it works

• Speakers welcome thoughtful questions about their talks.
• A specific reaction proves you listened, and that's flattering in a real way.
• The question starts a peer conversation, and business can come later.

How to adapt it

• Write the specific point you found useful. If you didn't see the talk, don't use this template.
• Ask a question you actually want answered.