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Recruiting: software for agencies

Sells a tool to recruitment agency owners by focusing on one daily frustration, not a feature list.

First touchRecruiting

Free to sign up; sending costs $1 per 1,000 emails. Already have an account? Create a draft from this template. Nothing sends until you launch.

Subject lines

  • Interview times at {{company}}(used in the template)
  • Scheduling interviews at {{company}}
  • Back-and-forth over interview times

Follow-ups reply in the same thread, so they’re sent as “Re:” the first subject.

The sequence: 2 emails

  1. Email 1 · day 1

    Interview times at {{company}}

    Hi {{first_name}}, How many emails does it take your recruiters to agree one interview time between a candidate and a client? Our tool lets candidates pick from the client's real availability, and books it into both calendars. Would it be worth a look for {{company}}? {{sender_first_name}}

  2. Email 2 · day 5 (4 days after the previous one, if there’s no reply)

    Re: Interview times at {{company}}

    Hi {{first_name}}, If it helps decide, your team could try it with one client for a couple of weeks, and keep using whatever works for everyone else. {{sender_first_name}}

{{first_name}} and similar are filled from each lead; after a “|” is the text used when the field is empty. Written for an interview scheduling tool writing to recruitment agency owners.

When to use it

For recruitment agency owners or team leads.

Why it works

  • Recruiters live in email and calendars, so a scheduling problem is instantly recognisable.
  • It's short, matching how busy recruiters are.

How to adapt it

  • Name the daily frustration your tool removes.

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